Augmented Reality
Revolutionizing Architecture and Product Design with Augmented Reality - Enhance your projects and products with cutting-edge AR technology for a fully immersive experience
What is Augmented Reality (AR)?
Bridging The Gap Between Reality and Imagination
Augmented Reality (AR) is an advanced technology that blends digital content seamlessly into the real world, offering users an interactive and immersive experience. Unlike Virtual Reality (VR), which creates a completely virtual environment, AR overlays computer-generated visuals, sounds, or other elements onto your physical surroundings in real-time.
For the architectural and product industries, AR has become a game-changer. It allows clients and customers to visualize unbuilt spaces, test products in their actual environments, and make informed decisions faster. Whether it’s a detailed 3D model of a building projected onto a construction site or a piece of furniture placed virtually in a living room, AR enhances how we perceive, interact with, and present ideas.
Types of AR Solutions
Tailored AR Solutions for Every Need
Marker-Based AR
What It Is: Augmented Reality triggered by scanning QR codes using a smartphone or tablet
How It Works: A QR code links to a digital experience, such as a 3D model, animation, or virtual walkthrough, hosted online or in an app.
Image-Based AR Solutions
What It Is: AR that activates when a specific image or marker is recognized by the camera.
How It Works: The system scans the designated image (e.g., a product label or architectural tealprint) and overlays relevant digital content, such as instructions or interactive visuals.
Markerless AR Solutions
What It Is: AR experiences that is relying on spatial understanding through device sensors.
How It Works: Using SLAM (Simultaneous Localization and Mapping) technology, it places digital objects in real-world environments without predefined markers.
Practical Applications of AR for Architecture & Product
Visualize Building Interiors and Exteriors Before Construction
AR enables architects, designers, and clients to explore building designs in immersive 3D environments before construction begins, ensuring precision and satisfaction
Enhance E-commerce with Interactive Product Demonstrations
Showcase products in real-time through AR, allowing customers to interact with and visualize items before purchase, increasing engagement and sales
AR Walkthroughs for Real Estate Buyers
Offer potential homebuyers virtual walkthroughs of properties, enabling them to explore layouts, designs, and spaces from anywhere, boosting interest and decision-making
Virtual Furniture Placement for Home Design
Allow customers to visualize furniture in their own spaces using AR, providing an interactive and personalized shopping experience for home decor and design
The Numbers Speak for Themselves
Why AR is the Future of Engagement
68%
Buyers are more likely to make a purchase with AR
95%
Users report increased interest after using AR
35%
Businesses using AR see an increase in engagement
How to Use AR
Simple, Seamless, Scannable
Getting Started with AR Experiences
Scan the QR Code
Use your smartphone or tablet to scan a provided QR code to access the AR experience effortlessly
Scan the Room or Floor
Allow your device to analyze the room or floor for accurate placement of AR elements in the real-world environment
Place and See the Magic
Select the desired AR model, place it within your space, and watch as it comes to life in a realistic, interactive view
Experience Augmented Reality First Hand
sss
Furniture AR
( AR is supported only on handheld devices eg. phone, tablets )
Product AR
( AR is supported only on handheld devices eg. phone, tablets )
Floor Plan AR
( AR is supported only on handheld devices eg. phone, tablets )
Benefits of AR
Why Choose AR for Your Business?
Unmatched Advantages for Architects and Brands
Boost User Engagement
Captivate your audience with interactive and immersive AR experiences, keeping them engaged longer and fostering brand loyalty.
Drive Purchase Intent
Offer customers a realistic and engaging way to explore products, increasing confidence and the likelihood of conversion.
Reduce Prototype Costs
Replace traditional physical prototypes with high-quality AR representations, saving time and money on product development.
Accelerate Decision-Making
Provide crystal-clear AR visuals that help clients and customers make informed decisions faster, reducing delays and improving efficiency.
Your Trusted Partner in AR & 3D Solutions
Experience the Future, Delivered Today
We combine innovation, expertise, and cutting-edge technology to bring your vision to life with unparalleled precision and impact
Tailored AR Solutions
- We design AR experiences that align perfectly with your business goals, whether for architecture, product visualization, or marketing campaigns.
Seamless Integration
- Our AR solutions are built to integrate effortlessly with your existing workflows, providing a user-friendly experience for both businesses and customers.
Unmatched Visual Quality
- Experience lifelike AR visuals with precise detailing, ensuring an immersive and engaging representation of your products or designs.
Cross-Platform Accessibility
- Our AR solutions work seamlessly across various devices and platforms, making them accessible to a broader audience.
Augmented Reality Solution Case Study
Bringing Products to Life with Augmented Reality
Discover how our AR solutions revolutionized customer interactions, allowing buyers to visualize products in real-time, enhancing engagement and boosting conversion rates.
- Project
- A leading furniture brand wanted to enhance their customers' shopping experience by integrating Augmented Reality (AR) into their e-commerce platform. They needed an AR solution to help users visualize products in real-time within their own space before making a purchase.
- Challenge
- The challenge was to create an intuitive AR experience that would allow customers to virtually place furniture in their homes with ease. The solution needed to work seamlessly across multiple devices and integrate smoothly into the brand’s existing website and mobile app.
- Solution
- 360 Space Design Studio developed an AR solution that allowed users to scan a QR code and visualize furniture in real time. The AR experience provided an accurate 3D model of each piece, allowing customers to place it virtually in their own environment and view it from different angles. We optimized the solution for both iOS and Android devices, ensuring a smooth user experience.
- Outcome
- The AR solution significantly improved the customer shopping experience, leading to a 35% increase in conversion rates. Customers spent more time interacting with the products, which resulted in higher engagement and greater satisfaction. The integration of AR also reduced the return rate as customers had a better understanding of how the furniture would fit in their space before purchasing.
Augmented Reality FAQ Section
Your Questions About Augmented Reality, Answered