RealtyXperience real estate marketing and sales platforms by 360 Space

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RealtyXperience: Marketing and Sales Platforms for Real Estate

RealtyXperience is the packaged tier of 360 Space immersive experiences: real estate sales technology in five ready-to-run platforms, from a digital sales gallery for the launch to motion for ads, scans of ready homes, AR on print and films from site footage. Each is sold by demo.

  • sales galleries
  • site-office screens
  • remote selling

02Why RealtyXperience

Buyers decide on a screen long before they meet your sales team. RealtyXperience gives a developer five ways to be on that screen: an immersive showcase, AI motion, 360° tours, AR on print and CGI films.

03Outcomes

What immersive marketing does to a sale

These are the outcomes RealtyXperience has been presented on: more interest from buyers, faster sales and better offers.

+83%
Buyer interest

Immersive property marketing positively influences 83% of buyers and raises their interest.

+73%
Faster sales

Projects marketed with RealtyXperience sell 73% faster than their counterparts.

+25%
Higher offers

Properties with RealtyXperience onboarded sell for 25% more on average.

04Buyer trends

How new-age buyers shortlist a home

Buying habits changed faster than most sales galleries did. These are the behaviours RealtyXperience is designed around, and what each one asks of your marketing.

  1. 01Step 1 of 6

    They shortlist on the phone first

    Buyers compare projects on a screen before they call or visit. A project that opens fast and shows the home clearly makes the shortlist; a PDF brochure often does not.

  2. 02Step 2 of 6

    Links travel on WhatsApp

    A project spreads through forwards from family, friends and channel partners. One link that works the same on every phone is easier to forward than five separate files.

  3. 03Step 3 of 6

    Video comes before the brochure

    Short motion stops the scroll on social feeds and in ads. SceneAI and HorizonCGI turn approved renders and site footage into clips that fit those placements.

  4. 04Step 4 of 6

    Out-of-town and overseas buyers decide remotely

    Buyers in another city or country cannot walk the site. A walkthrough, a floor plan they can explore and a 360° tour let them judge the home from where they are.

  5. 05Step 5 of 6

    Under-construction buyers want proof of the finished home

    A launch sells something that does not exist yet. Day and night views, unit plans and amenities in one showcase make the finished project believable.

  6. 06Step 6 of 6

    Print still gets noticed when it does something

    Brochures, hoardings and newspaper ads reach buyers who never visit your website. SnapAR makes them scannable, so a printed page opens a model, a film or an enquiry button.

05Platforms

Five platforms, one marketing system

Each platform serves a different campaign moment. Most work with the renders and models 360 Space already makes for your project.

  1. ImmersiView by 360 Space

    01The launch site

    ImmersiView

    Interactive property platform with walkthroughs, floor plans, videos and tools that help buyers decide.

    • Custom landing page for any property type
    • Day and night 360° views at multiple heights
    • Floor plans, amenities and location advantages in one link
    See ImmersiView
  2. SceneAI by 360 Space

    02Ads and social

    SceneAI

    Turns approved stills into motion clips.

    • Multi-shot variations from one image
    • Camera movement over floor plans
    • Human figure motion in still images
    See SceneAI
  3. Real360 by 360 Space

    03Ready homes

    Real360

    360° capture and hosting of built spaces.

    • 360° scanning of ready properties
    • 3D dollhouse model from the scans
    • Automatic 2D floor plans from the scans
    See Real360
  4. SnapAR by 360 Space

    04Print and hoardings

    SnapAR

    Turns print ads into web AR. Buyers scan and see the project, no app needed.

    • QR code on print media starts the experience
    • 3D building model in augmented reality
    • Video and interactive floor plans on print
    See SnapAR
  5. HorizonCGI by 360 Space

    05Site footage films

    HorizonCGI

    CGI films and views that place your building in its real surroundings.

    • Neighbourhood view with hotspots
    • Day and night view with the 3D building model
    • Building unveiling video
    See HorizonCGI

06Marketing jobs

What RealtyXperience does for your marketing

360 Space maps each platform to a job in the buying journey, from the first ad to the booking, so the whole campaign points at one experience.

01Chapter 1 of 3

HorizonCGI virtual billboard launch film for a real estate project
SceneAI, HorizonCGI, SnapAR

Stop the scroll in ads, feeds and print

Motion is what earns the first second of attention. SceneAI turns approved renders into clips for ads and social feeds, HorizonCGI turns site and drone footage into cinematic launch films, and SnapAR makes print ads and hoardings open in AR when scanned.

02Chapter 2 of 3

ImmersiView immersive property showcase
ImmersiView

Give buyers one place to explore the project

ImmersiView puts 360° views, day and night scenes, interactive floor plans, amenities and location in a single immersive showcase. Buyers stay and look around, the way they would in a sales gallery, instead of opening five separate files.

03Chapter 3 of 3

Real360 tour with an enquiry and contact action
Real360 and every enquiry action

Make the next step one tap away

An enquiry action sits on every screen, so interest is never a dead end. Real360 adds lead capture inside 360° tours of ready homes, and the same link works on the site-office screen, with channel partners and in WhatsApp follow-ups.

07Reaching buyers

One link, every channel, no app to download

RealtyXperience makes it easier to reach customers because every platform runs in the browser. A buyer taps a link or scans a QR code and the experience opens on the phone they already hold, in India or abroad.

That means the same showcase can sit behind a paid ad, a social post, a WhatsApp message from a channel partner, a QR code on a hoarding and the screen in your site office. Your sales team shares one link instead of explaining five attachments.

  1. 01Paid ads and social posts link straight to the showcase
  2. 02WhatsApp forwards from your team and channel partners
  3. 03QR codes on hoardings, brochures and standees
  4. 04Website embeds for 360° tours, with lead capture
  5. 05Site-office and sales-gallery screens
  6. 06Email follow-ups after a visit

08Benefits

Benefits of using our immersive tech

Interactive real estate marketing earns its place when an immersive sales experience shortens the path from interest to decision. These are the four effects developers and sales teams look for.

  • Faster sales and bookings

    Prospects who can explore the project on their own decide with less back and forth, so the sales team spends time on buyers who are ready.

  • Fewer unnecessary site visits

    Virtual walkthroughs and 360° tours let a buyer rule a unit in or out remotely. Visits are kept for serious interest, which saves time on both sides.

  • Higher buyer confidence

    When buyers can see the layout, the light and the amenities clearly, they trust what they are buying and enquire with fewer doubts.

  • Standing out in a crowded market

    Most launches still rely on a brochure and a render. A tech-enabled showcase makes your project the one buyers remember and forward.

09Comparison

Which platform fits your project

Which platform fits your project
PlatformWho it is forWhat it doesInputs needed
ImmersiViewDevelopers launching a projectOne immersive web showcase: tours, plans, films, amenities, locationRenders, tours, plans, project details
SceneAIMarketing teams feeding ads and socialTurns approved stills into motion clipsApproved renders or floor plans
Real360Ready and resale inventoryScans built spaces into 360° tours with lead captureAccess to the ready property
SnapARPrint, outdoor and brochure campaignsMakes print ads open in WebAR when scannedPrint layouts, 3D model or renders
HorizonCGILaunches and construction milestonesCGI and VFX films from site or drone footageSite footage, 3D model

10How it connects

How RealtyXperience connects to our services

RealtyXperience is where immersive and interactive experiences become products. The custom builds there, such as property viewers, tours and plans, are made per project. These five platforms package the most requested combinations so they launch faster. They also run on the assets 360 Space produces: 360° rendered tours, walkthroughs, renders and models. That is what makes the work end to end, from the first render to the sales gallery.

11FAQ

Questions about RealtyXperience

What is RealtyXperience?

RealtyXperience is the 360 Space suite of real estate marketing and sales platforms: ImmersiView, SceneAI, Real360, SnapAR and HorizonCGI, each sold by demo.

Which product fits our project?

For a launch, ImmersiView brings everything into one link. For ads and social, SceneAI. For ready homes, Real360. For print campaigns, SnapAR. For films from site footage, HorizonCGI. 360 Space recommends a fit during the demo.

Do the platforms work with renders we already have?

Mostly yes. SceneAI and ImmersiView work with existing renders; SnapAR and HorizonCGI need a 3D model, which 360 Space can build. Real360 starts from the ready property.

How are demos booked?

Demos are booked through the contact page or WhatsApp. 360 Space shows a live example of each platform relevant to your project.

Do buyers need an app or special device to view RealtyXperience?

No. RealtyXperience runs in the web browser on smartphones, tablets, laptops and site-office screens. Buyers open it from a link or a QR code, so there is nothing to download or install.

How does RealtyXperience help sell under-construction projects?

RealtyXperience lets buyers experience a project before it is built, through renders, walkthroughs, 360° views, AR and CGI films from site footage. Seeing the finished home clearly builds buyer confidence and supports sales at pre-launch and launch.

Can the platforms carry our branding and project details?

Yes. 360 Space applies your logo, colours, project highlights, enquiry actions and contact details across each platform, so the experience looks like your own marketing.

What do we need to share to get started?

Share floor plans, elevations, brochures or any project material you have. 360 Space builds the renders, tours and showcase from them and delivers a link your team can share. Start with a demo or consultation.

12Keep exploring

Related services and guides

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